Wednesday, September 7, 2011

Hair Couture


Hello Fashionistas!

Have you ever looked at yourself in an outfit and wondered what else you could add to give it that extra something?  It might be a custom made hair fascinator from Melissa’s Bowtique! 

Melissa Sherwin of Melissa's Bowtique

Melissa Sherwin is one of our fantastic ANTM Live exhibitors and specializes in hand made hair accessories that help you to truly stand out in a crowd. 

Since starting her self-made business in February of this year, Melissa’s original creations have been gaining popularity at a rapid pace and she has had to increase her production to accommodate all the orders that are coming in. 

This one woman show is impressive and her incredible creativity has attracted quite a following.  Melissa says her most popular accessories are the feathered hair fascinators, particularly since seeing all of the excitement surrounding the royal wedding of William and Kate.

She says that bright colours are trendy and women are gravitating towards red, purple and turquoise to make a fashion statement.  Her bridal line is exquisite and has been so well received that she is looking to expand the designs she carries.  Some of Melissa’s favourite pieces are her top hat designs, particularly the one she designed with an ‘Alice In Wonderland’ theme in mind.

When asked if she has plans to expand her line into jewellery, Melissa says that she prefers to concentrate on hair fascinators and perfect that aspect of her business instead of diluting her brand with too many different products.  Melissa is also a proud Canadian in that 98% of the supplies she uses are bought locally.  She chooses to keep her prices affordable to encourage repeat buyers and build loyalty among her customers. 

In terms of her personal style, Melissa is addicted to the classic look from the 40’s and 50’s and really enjoys wearing vintage clothing, high heels and of course, doesn’t leave home without a fascinator.  She says that people stare at her when she walks around her hometown of Cobourg, Ontario, but those stares inevitably turn into sales as people always want to know where she gets her fabulous hair couture! 

As a mother of three young children, you wonder where she has the time to dedicate to making these works of art, but in meeting Melissa, you instantly get the feeling that she is a woman who is truly dedicated to her work and it is her passion that drives her success.
    
Her advice to other new business owners is to not be discouraged by the competition.  She says it is important to focus on what you are doing, where you want to be and how you can set yourself apart.  Melissa says that as long as you keep doing what you love, you will be successful no matter what.

Visit Melissa’s website at www.melissasbowtique.ca and watch out for her at America’s Next Top Model Live! 
Thank you to Melissa for taking the time to talk with us and thank you for the stunning fascinator!!
She very kindly named this creation after yours truly! Go get the 'Cecilia Clip' and don't forget to adorn your hair with one of Melissa's handiwork for ANTM Live!  I know I will!
Until Next Time My Glamazons!
Cecilia J

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